The cycling ‘Tour of Britain’ hit town on
the 186km Cumbria stage; it was the second day of the 8-day event that has been
run since 2004. As the cyclists passed by our village, they grouped around a
breakaway and large chasing pack. They were cheered on by a huge fanfare and
hundreds of onlookers straining to catch a glimpse of Sir Bradley Wiggins or
Mark Cavendish. By the time they reached us they looked pretty bedraggled,
having already taken on several steep climbs, including the 250 metres straight
up at the challenging Honister Pass, in pouring rain no less.
The enthusiasm surrounding this year’s tour
reflects how cycling has become very popular since the 2012 Olympics. I don’t
recall such coverage on TV or locally before, but following Team GB’s success
on the track and road, everyone is much more aware of the sport.
But it’s not just competitive cycling that
has responded to the ‘Olympic effect’ as I like to term it. In a report
commissioned by British Cycling and Team Sky, 28% of those surveyed had been
inspired to acquire bikes or other equipment by the games; moreover, levels of
participation have risen amongst both regular and occasional cyclists.
Commuting by bike has also risen. As British Cycling states: "10 mph will
get you to your workplace 2.5 miles away in 15 minutes. There are no traffic
jams. No CO2 emissions”.
As well as the environmental benefits,
there are also health benefits. “When you're cruising along steadily at 10mph
you're burning fuel at an equivalent rate of 879 miles per gallon.Or to put it
another way, for your five mile round trip, you’ll burn around 250 calories per
day. That's 1250 calories per week, without going to the gym. Win, win.” The
British Cycling website is full of top tips on how to start cycling.
In the London cycle hire scheme (often
known as ‘Boris Bikes’), there were 998,755 cycle hires just in July 2013, with
22.6 million hires since the scheme got rolling in December 2010! Roughly half
of these are casual users choosing a better way to get around, and the rest are
probably commuters. Waterloo station has emerged as the busiest docking
station.
This trend shows how attitudes have
changed. Being more sustainable has many pay-offs. Widening participation is
one thing, maintaining the Olympic legacy is another. As the cyclists found
yesterday as they powered up the final stretch of the well-named ‘Beast Banks’
in Kendal, the last lap can be the hardest! The race statistics themselves
seemed to confirm this, as leader Thomas Lovkvist was overtaken on the Bank by
German rider Gerald Ciolek in the last 20 seconds.
David Jackman
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